McLaren Automotive and Belstaff announce first clothing collection

6 nov 2018

  • True collaboration between luxury automotive and fashion
  • Unique “capsule” collection of timeless classics for men and women
  • Jackets to gilets embody authentic McLaren and Belstaff design, performance and innovation
  • Belstaff X McLaren Collection available in UK from McLaren retailers and Belstaff stores from November 6, 2018

A unique new “capsule” collection of men’s and women’s luxury clothes is announced today by McLaren Automotive and Belstaff, marking the first collaboration between the creator of luxury, high-performance sportscars and supercars and the iconic British clothing brand.

The respective creative teams combined their design philosophies and expertise to create new original luxury clothing, perfectly suited to the needs of both brands’ customers. Each piece has been purposefully designed to incorporate ergonomic seam lines and innovative stretch fabrics to allow for a full range of movement for a lifestyle at the wheel and beyond the car.

The Belstaff X McLaren Collection comprises 10 men’s outerwear items and three women’s pieces, with each element embodying the design ethos, materials innovation and performance heritage at the heart of the two brands. The collection characterises the “capsule wardrobe” principle – based around a few essential classics that never go out of fashion – in the most elegant and functional way possible.

As with McLaren’s range of luxury performance cars, the products in the Belstaff X McLaren Collection tell the visual story of their function in a simple but technically precise way. The pieces feature classic designs and a limited colour palette of black and deep navy, in order to be flexible and functional and as easy to wear during the working week as at weekends.

“The Belstaff X McLaren Collection represents the pure distillation of what you need, made beautiful. There is no excess. Everything is there for a reason. This is part of the McLaren DNA but it is also in Belstaff DNA and working with Belstaff on the Collection has been a meeting of like minds. Applying McLaren principles to different products and watching them come to life has been enthralling.”
Rob Melville, McLaren Automotive Design Director

Sharing the same brand values, design philosophy and creative processes allowed the McLaren and Belstaff teams to create a collection uniquely McLaren while at the same time honouring Belstaff’s near-100 year tradition of technically excellent, beautifully crafted outfitting. The choice of generations of pioneers, Belstaff has been worn by the great and the good including revolutionary Che Guevara, Steve McQueen and the first female aviator, Amelia Earhart.

The combination of outfitting innovation with McLaren’s 50 years of racing and automotive experience has resulted in a collection of expertly curated pieces that puts the driver centre stage. Mesh ventilations, laser-cut seams, pivot armholes, padded shoulders for seatbelt comfort, concealed micro pockets and minimal necklines to aid peripheral vision are some of the ways in which the Belstaff X McLaren Collection has been tailored for in-car comfort. Innovative stretch fabrics allow for a full range of movement while the lightweight, breathable and water-resistant fabrics ensure pieces can be worn in a variety of environments.

Both men’s and women’s collection are centred around three outwear styles: an all-season Performance Shell Field Jacket; a lightweight stretch nylon outerwear, named the Lightweight Hero Driving Jacket; a Hybrid Leather Driving Jacket. The men’s collection also features other suiting, shirting and layering options. Each piece in the Collection features a serial number and a Belstaff X McLaren label.

Helen Wright, Chief Executive Officer of Belstaff, said: “The Belstaff X McLaren Collection merges the best qualities of both brands. We both share an obsession with design, performance and innovation.”

The Belstaff X McLaren Collection launches Tuesday November 6 in the UK, Europe and the USA, with the Collection launching in Asia early 2019. The Collection will be available from selected McLaren Automotive retailers worldwide as well as Belstaff’s global stores and official online sites, and selected retail partners.

Technical specification of featured items (with UK RRP)
The new collection starts from £160 with the new stretch poplin or the base layer merino top, to find further details on the other pieces available, please visit the retail website: https://www.belstaff.co.uk/inside-belstaff/McLaren-collection.html

Lightweight Hero Driving Jacket | £450.00

Front: minimal no-obstruction view mesh collar, breathable mesh inserts for ventilations, waterproof zip with rubber puller, invisible zip side pockets, articulated sleeve construction

Back: padded shoulders for seatbelt comfort, pivot armhole, individual garment serial numbers, seam sealed garments, extended rear to cover kidneys

Hybrid Leather Driving Jacket | £1,195.00

Front: engineered perforations for ventilations, padded shoulders for seatbelt comfort, padded collar insert, waterproof zip with rubber puller, concealed micro zip pockets, articulated sleeve construction

Back: stretch panels to aid movement and articulation, waterproof cuff zips, individual garment serial numbers, extended rear to cover kidneys

Ends

Notes to Editors:
A selection of high resolution images accompanying this release is available to download from the McLaren Automotive media site – cars.mclaren.press

About McLaren Automotive:
McLaren Automotive is a creator of luxury, high-performance sportscars and supercars.

Every vehicle is hand-assembled at the McLaren Production Centre (MPC) in Woking, Surrey, England.

Launched in 2010, the company is now the largest part of the McLaren Group.

The company has three defined product families: Sports Series, Super Series and Ultimate Series which are retailed through over 80 retailers in 30 markets around the world.

McLaren is a pioneer that continuously pushes the boundaries. In 1981, it introduced lightweight and strong carbon fibre chassis into Formula 1 with the McLaren MP4/1. Then in 1993 it designed and built the McLaren F1 road car - the company has not built a car without a carbon fibre chassis since. As part of the Ultimate Series, McLaren was the first to deliver a hybrid hypercar, the McLaren P1™.

Announced at Goodwood Festival of Speed in 2018, the company’s Track25 business plan will see it invest £1.2billion in research and development to deliver 18 new cars or derivatives by the end of 2025.

2017 saw the company launch further models including the second-generation Super Series, the 570S Spider and the McLaren Senna. In 2018, the company launched the 600LT and the McLaren Speedtail, the next Ultimate Series and McLaren’s first ever Hyper-GT of which only 106 will be produced.

To support the development, engineering and manufacture of its range of innovative sportscars and supercars, McLaren Automotive partners with world leading companies to provide specialist expertise and technology. These include AkzoNobel, Kenwood, Pirelli and Richard Mille.

McLaren Group:
The McLaren Group is a global leader in luxury automotive andtechnology and comprises three businesses: Automotive, Racing and Applied Technologies.

Further information:

Wayne Bruce
Global Communications & PR Director | McLaren Automotive Limited
Phone: +44 (0) 1483 261500
Mobile: +44 (0) 7768 132429
Email: wayne.bruce@mclaren.com

Amel Boubaaya
Head of Lifestyle and EU Communications | McLaren Automotive Limited
Phone: +44 (0) 1483 261500
Mobile: +44 (0) 7920 531357
E-mail: amel.boubaaya@mclaren.com

Daniel Golding
Global Head of Corporate Communications | McLaren Automotive Limited
Phone:+44 (0) 1483 261500
Mobile: +44 (0) 7717 450469
Email: daniel.golding@mclaren.com

Paul Chadderton
Global Product Communications & PR Manager | McLaren Automotive Limited
Phone:+44 (0) 1483 261500
Mobile: +44 (0) 7990 776749
Email: paul.chadderton@mclaren.com

Freddie Gilbey
Lifestyle Communications Manager | McLaren Automotive Limited
Phone: +44 (0) 1483 261500
Mobile: +44 (0) 75 0099 9553
Email: freddie.gilbey@mclaren.com

Hunter Skipworth
Social Media Manager | McLaren Automotive Limited
Phone: +44 (0) 1483 261500
Mobile: +44 (0) 7990 564 052
E-mail: hunter.skipworth@mclaren.com

Roger Ormisher
Vice President, Communications & PR | McLaren North America
Phone: +1 714 501 8137
Email: roger.ormisher@mclaren.com

Laura Tilley
Public Relations | McLaren North America
Phone: +1 765 517 2186
Email: laura.tilley@mclaren.com

Karin Haferkorn
Head of Marketing & PR, Middle East, Africa and Latin America McLaren Automotive Limited
Phone: +44 (0) 1483 261343
Mobile: +44 (0) 7899 816872
Email: karin.haferkorn@mclaren.com

Sunny Zhang
PR Communication Director - China McLaren Automotive Limited
Phone: +86 (0) 21 2074 0520
Mobile: +86 186 1617 9933
Email: sunny.zhang@mclaren.com

Gracia Yap
PR Manager – Asia Pacific McLaren Automotive Limited
Phone: +65 6338 3700
Mobile: +65 9109 3698
Email: gracia.yap@mclaren.com

Media website: cars.mclaren.press
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