McLaren Automotive hosts exclusive track experience for Australian owners
17 Nov 2017
VICTORIA. McLaren Automotive this week hosts its first ever owners’ track day in Australia, hosting 21 VIP clients at the iconic Philip Island Circuit for a day of exhilarating, on-track driving. Proving McLaren ownership goes beyond the satisfaction of possessing one of the world’s best cars, the marque is bringing its unparalleled driving and lifestyle experiences to Australia.
The day’s programme will mirror owners’ track days held in other areas of the world, by offering owners the chance to experience the thrill of driving in one of 29 McLarens. The introduction of this annual event is testament to McLaren Automotive’s dedication to its customers and the growing interest seen in the McLaren marque in Australia.
George Biggs, Managing Director of Asia Pacific at McLaren Automotive said: “This event marks the first ever McLaren owner’s day to take place in Australia. It is an important milestone for us as it has always been our focus to bring the exhilaration of driving to our customers. Every McLaren is built to be driven and enjoyed, hosting it here on the Philip Island Circuit provides the best opportunity for our owners to do so. It is great to see a growing community of McLaren owners in Australia that enjoy sharing their passion for driving. Besides the Owner’s Day event, McLaren owners in Australia may look forward to more driving programmes in the near future as we definitely have an exciting line up of activities in 2018.”
McLaren Automotive is enlisting Kenny Brack, Indy Racing League Drivers Championship winner and Indy 500 champion, to offer expert training and tips to owners to boost their performance on track. Appointed as Test and Development Driver for McLaren Automotive in 2015, Kenny has lent his expertise to strengthening McLaren’s three tier product range – Sports Series, Super Series, and Ultimate Series – as the marque extends its offering into new markets.
Kenny Brack, Test and Development Driver for McLaren Automotive, said: “Getting behind the wheel of a McLaren is always an exhilarating experience for me, and nowhere is this more apparent than pushing it on track. I have seen some of these amazing cars through the development stages and to drive them on the track with McLaren owners who are also passionate about driving is absolutely incredible.”
Notes to Editors:
A selection of high resolution images accompanying this release is available to download from the McLaren Automotive media site – cars.mclaren.press
About McLaren Automotive:
McLaren Automotive is a British manufacturer of luxury, high-performance sports and super cars, located at the McLaren Technology Centre (MTC) in Woking, Surrey. For the past 30 years, McLaren has pioneered the use of carbon fibre in vehicle production and since introducing a carbon chassis into racing and road cars with the 1981 McLaren MP4/1 and 1993 McLaren F1 respectively, McLaren has not built a car without a carbon fibre chassis.
Following the global launch of McLaren Automotive in 2010, the groundbreaking 12C was revealed in 2011, the 12C Spider in 2012, and the limited-run McLaren P1™ went into production in 2013. In keeping with its plan to introduce a new model each year, the company unveiled the 650S, in Coupé and Spider form in 2014, while 2015 proved to be a year of unprecedented growth of the product portfolio with five new models launched across the full range. The strictly limited edition 675LT Coupé premiered at the Geneva Motor Show alongside the track-only McLaren P1™ GTR which, with 1,000PS, became the most powerful model ever produced by the brand. The much-anticipated Sports Series became the third – and final – model tier in the McLaren range with the 570S Coupé and 540C Coupé debuting in New York and Shanghai respectively, less than one month apart. The end of 2015 saw the launch of the fifth model, the 675LT Spider, which was as a direct response to customer demand. The year also saw the end of production for the first model in the Ultimate Series as the 375th McLaren P1™ was completed, closing what had become a defining year for the British brand. 2016 continued where 2015 had left off with the introduction of the 570GT - a second bodystyle for the Sports Series and the most luxurious car McLaren has ever built, as well as the 570S GT4 and 570S Sprint track variants. 2016 also marked the introduction of the company’s new business plan, Track22, which sees the company investing £1B in Research and Development to deliver 15 all new cars or derivatives by the end of 2022, of which at least 50% will feature hybrid technology. The uplift in sales in 2016 also saw the launch of the second shift at the McLaren Production Centre as well as the company’s third year of profitability in just six years of trading. In March 2017, the second-generation Super Series was introduced at the Geneva Motor Show with the global premiere of the McLaren 720S.
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