McLaren Shanghai named McLaren Automotive Chinese Retailer of the Year 2016
27 Apr 2017
- McLaren Shanghai crowned McLaren Chinese Retailer of the Year 2016
- McLaren Retailer of the Year Awards recognise outstanding customer service and business performance
- McLaren Global Retailer of the Year 2016 due to be announced later this year.
McLaren Shanghai has been named McLaren Chinese Retailer of the Year 2016 in recognition of its sales performance and highest standards of business operation.
The Retailer of the Year programme saw entries from the full McLaren retailer network in China comprising nine locations. All contenders were benchmarked using an extensive assessment process and rated in key areas such as sales, customer service, aftersales and marketing. McLaren Shanghai emerged as the Chinese Retailer of the Year 2016 joining McLaren retailers in Glasgow, Auckland, Toronto and Kuwait City as one of five regional finalists for the Global Retailer of the Year 2016 Award, due to be announced later this year.
"This award reflects the hard work and dedication from the team at McLaren Shanghai,” said David McIntyre, Managing Director – China at McLaren Automotive. "Mainland China is a third largest market for McLaren Automotive, and also our fastest growing. Sales professionalism and Aftersales service from Retailers such as McLaren Shanghai are key to our continued success in China."
McLaren Shanghai is managed by Sime Darby from the following address:
No.208 Hubin Road,
For the full list of McLaren retailers please visit: http://www.retailers.mclaren.com/
Notes to Editors:
A selection of high resolution images accompanying this release is available to download from the McLaren Automotive media site – cars.mclaren.press
About McLaren Automotive:
McLaren Automotive is a British manufacturer of luxury, high-performance sports and super cars, located at the McLaren Technology Centre (MTC) in Woking, Surrey. For the past 30 years, McLaren has pioneered the use of carbon fibre in vehicle production and since introducing a carbon chassis into racing and road cars with the 1981 McLaren MP4/1 and 1993 McLaren F1 respectively, McLaren has not built a car without a carbon fibre chassis.
Following the global launch of McLaren Automotive in 2010, the groundbreaking 12C was revealed in 2011, the 12C Spider in 2012, and the limited-run McLaren P1™ went into production in 2013. In keeping with its plan to introduce a new model each year, the company unveiled the 650S, in Coupé and Spider form in 2014, while 2015 proved to be a year of unprecedented growth of the product portfolio with five new models launched across the full range. The strictly limited edition 675LT Coupé premiered at the Geneva Motor Show alongside the track-only McLaren P1™ GTR which, with 1,000PS, became the most powerful model ever produced by the brand. The much-anticipated Sports Series became the third – and final – model tier in the McLaren range with the 570S Coupé and 540C Coupé debuting in New York and Shanghai respectively, less than one month apart. The end of 2015 saw the launch of the fifth model, the 675LT Spider, which was as a direct response to customer demand. The year also saw the end of production for the first model in the Ultimate Series as the 375th McLaren P1™ was completed, closing what had become a defining year for the British brand. 2016 continued where 2015 had left off with the introduction of the 570GT - a second bodystyle for the Sports Series and the most luxurious car McLaren has ever built, as well as the 570S GT4 and 570S Sprint track variants. 2016 also marked the introduction of the company’s new business plan, Track22, which sees the company investing £1B in Research and Development to deliver 15 all new cars or derivatives by the end of 2022, of which at least 50% will feature hybrid technology. The uplift in sales in 2016 also saw the launch of the second shift at the McLaren Production Centre as well as the company’s third year of profitability in just six years of trading. In March 2017, the second-generation Super Series was introduced at the Geneva Motor Show with the global premiere of the McLaren 720S.
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Global Communications & PR Director | McLaren Automotive Limited
Phone: +44 (0) 1483 261500
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PR Communication Director - China | McLaren Automotive Limited
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