30 Nov 2016

  • McLaren Milano celebrates the recent inauguration of its exclusive new showroom with the presentation of two important Sports Series models for the Italian market
  • McLaren 570S Coupé is the centrepiece of the McLaren presence in Bologna, at Pavilion 26 on stand 80
  • McLaren 570GT, the most luxurious and refined Sports Series model, will be displayed in the “Fuori Salone”, situated outside of the show at the Palazzo Zambeccari

McLaren Automotive will present two Sports Series models at the Bologna Motor Show, the annual celebration of automotive passion in Italy that this year takes place 3rd – 11th December. Visitors to the show can view a McLaren 570S Coupé in Ventura Orange on the McLaren stand, while a McLaren 570GT in Onyx Black, will be on display at the ‘Fuori Salone’ taking place outside the show, in the courtyard of the historic Zambeccari Palace.

“’Passion drives us’ is our family’s motto and this is what we find both at the Bologna Motor Show and in McLaren’s DNA,” said Ado Fassina, Chief Executive Officer of McLaren Milano.  “McLaren cars engage the driver in a unique way and are perfect for the Italian market, attracting owners who want to be part of an innovative and exclusive automotive experience.”

Featuring technologies derived from McLaren’s racing heritage and with supercar performance in the McLaren tradition, the 570S and 570GT are part of McLaren’s Sport Series range, the most accessible way into ownership of the brand’s sports and supercars.  An ultra-light chassis, based around the MonoCell II carbon fibre structure weighing only 75kg, underpins each model and together with distinctive stylistic features and a wide selection of equipment, guarantees performance without compromise.

“The McLaren 570S Coupé is characterised by five key features, namely design, excellent aerodynamics, reduced weight, exclusive details and total driver involvement,” explained Ado Fassina. “The McLaren 570GT is the most refined McLaren yet, featuring extensive glass surfaces, increased luggage space and suspension and steering settings that ensure it is a comfortable car for everyday driving and longer journeys.”

Each Sports Series McLaren is hand-finished at the state-of-the-art McLaren Production Centre (MPC) in Woking, England. A suite of new optional content and a ‘By McLaren’ range of interiors highlight the levels of customisation available, as do the recently launched Design Edition and Track Packs available exclusively for the 570S Coupé.

Pricing starts from €191.500 for the 570S Coupé and €200.500 for the 570GT.

Further information on the Sports Series and the 570S Coupé and 570GT are available on the McLaren Automotive media website:


Notes to Editors:

A selection of high resolution images accompanying this release is available to download from the McLaren Automotive media site –

About McLaren Automotive:

McLaren Automotive is a British manufacturer of luxury, high-performance sports and super cars, located at the McLaren Technology Centre (MTC) in Woking, Surrey. For the past 30 years, McLaren has pioneered the use of carbon fibre in vehicle production and since introducing a carbon chassis into racing and road cars with the 1981 McLaren MP4/1 and 1993 McLaren F1 respectively, McLaren has not built a car without a carbon fibre chassis.

Following the global launch of McLaren Automotive in 2010, the groundbreaking 12C was revealed in 2011, the 12C Spider in 2012, and the limited-run McLaren P1™ went into production in 2013. In keeping with its plan to introduce a new model each year, the company unveiled the 650S, in Coupé and Spider form in 2014, while 2015 proved to be a year of unprecedented growth of the product portfolio with five new models launched across the full range. The strictly limited edition 675LT Coupé premiered at the Geneva Motor Show alongside the track-only McLaren P1™ GTR which, with 1,000PS, became the most powerful model ever produced by the brand. The much-anticipated Sports Series became the third – and final – model tier in the McLaren range with the 570S Coupé and 540C Coupé debuting in New York and Shanghai respectively, less than one month apart. The end of 2015 saw the launch of the fifth model, the 675LT Spider, which was as a direct response to customer demand. The year also saw the end of production for the first model in the Ultimate Series as the 375th McLaren P1™ was completed, closing what had become a defining year for the British brand. 2016 continued where 2015 had left off with the introduction of the 570GT - a second bodystyle for the Sports Series and the most luxurious car McLaren has ever built, as well as the 570S GT4 and 570S Sprint track variants. 2016 also marked the introduction of the company’s new business plan, Track22, which sees the company investing £1B in Research and Development to deliver 15 all new cars or derivatives by the end of 2022, of which at least 50% will feature hybrid technology. The uplift in sales in 2016 also saw the launch of the second shift at the McLaren Production Centre as well as the company’s third year of profitability in just six years of trading.

McLaren Automotive Partners           
To support the development, engineering and manufacture of its range of innovative and highly acclaimed sports cars, McLaren Automotive has partnered with world leading companies to provide specialist expertise and technology including, AkzoNobel, ExxonMobil, Pirelli and SAP.

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Further information:
Wayne Bruce

Global Communications Director | McLaren Automotive Limited
Phone: +44 (0) 1483 261500
Mobile: +44 (0) 7768 132429

Amel Boubaaya
European PR Manager | McLaren Automotive Limited
Phone: +44 (0) 1483 261500
Mobile: +44 (0) 7920 531357

Federica Bruno
PR Consultant South Europe | McLaren Automotive Limited
Mobile: +33 (0) 6 19251664

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