McLAREN SHOWS THE CLEAREST VIEW YET OF THE SPORTS SERIES AHEAD OF NEW YORK DEBUT
5 Mar 2015
- Preview of McLaren Sports Series ahead of New York unveil: http://bit.ly/1NjM90c
- The full McLaren Automotive press conference from Geneva can be viewed at: http://bit.ly/1BKyn25
Following the reveal of the McLaren P1™ GTR and 675LT to the world’s media gathered at the Geneva Motor Show earlier this week, McLaren also gave the clearest view of the highly anticipated Sports Series ahead of its debut at the New York International Auto Show next month.
A short video ended the press conference showing the Sports Series during extreme cold weather testing, with the new model wearing a striking winter camouflage. The video can be viewed at: http://bit.ly/1NjM90c.
During the press conference, McLaren Chief Executive Officer, Mike Flewitt confirmed a three tier model strategy for the brand. The Sports Series will complete the range of groundbreaking models when it is launched in April, and will introduce the unique McLaren DNA to the sports car market for the first time with a carbon fibre chassis and a mid-mounted V8 engine. The Sports Series joins the Super Series, formed of the 675LT, 650S and Asia-only 625C, and the Ultimate Series, with the McLaren P1™ and McLaren P1™ GTR.
Notes to Editors:
A selection of high resolution images accompanying this release is available to download from the McLaren Automotive media site – www.media.mclarenautomotive.com.
About McLaren Automotive:
McLaren Automotive is a British manufacturer of luxury, high-performance sports cars, located at the McLaren Technology Centre (MTC) in Woking, Surrey.
Following the global launch of McLaren Automotive in 2010, the groundbreaking 12C was launched in 2011, the 12C Spider in 2012, and the limited-run McLaren P1™ went into production in 2013. In keeping with its plan to introduce a new model each year, the company unveiled the 650S, in coupe and Spider form in 2014, and has announced the Sports Series among the models to be introduced in 2015. The brand continues to expand, and McLaren posted a profit during 2013 – only the third year of vehicle production. This was followed in 2014, by a third consecutive year of growth in sales with a record 1,648 vehicles delivered via a dedicated global network of retailers in every major automotive market.
McLaren Automotive Partners
To support the development, engineering and manufacture of its range of innovative and highly acclaimed sports cars, McLaren Automotive has partnered with world leading companies to provide specialist expertise and technology including, AkzoNobel, ExxonMobil, Pirelli and SAP.
Designed for the track; Developed for the road
The connection between Formula 1 and road cars at McLaren is a natural process of experience, knowledge, principles and process transfer. Through the integration of 50 years of Formula 1™ racing expertise and knowledge, and over 20 years of heritage in producing landmark sports cars, McLaren Automotive designs, develops and builds a range of technologically advanced and groundbreaking high performance sports cars which are designed to be a no compromise drive on both road and track.
McLaren has pioneered the use of carbon fibre in vehicle production over the past 30 years, and since introducing a carbon chassis into racing and road cars with the 1981 McLaren MP4/1 and 1993 McLaren F1 respectively, McLaren has not built a car without a carbon fibre chassis.
Visit cars.mclaren.com for more details.
Global Communications Director | McLaren Automotive Limited
Phone: +44 (0) 1483 261067
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