McLAREN QUALIFIED ENSURES THE ULTIMATE TRACK RECORD

12 Apr 2013

  • Launch of the first approved scheme for pre-owned models from McLaren
  • All models fully upgraded to the latest specification and undergo a full qualification from McLaren-trained technicians
  • Preferential rates through McLaren Special Operations enables every customer to create a bespoke 12C or 12C Spider
  • McLaren ownership experience offers access to exclusive events and offers
  • The latest approved models are available to view at www.McLarenQualified.com

Following the global launch of the 12C and 12C Spider, McLaren Automotive has now launched its bespoke pre-owned car programme, McLaren Qualified. The new service makes entry to the McLaren ownership experience more accessible, with the added peace of mind that each and every vehicle has been checked by a McLaren trained technician, and brought up to date with the latest upgrades. 

Attention to detail is key with everything at McLaren. Even during the build phase, every McLaren is different and, for this reason, at each stage along the production line, each 12C and 12C Spider is subjected to rigorous tests and validation checks to ensure that everything is how it should be. Buying a Qualified 12C or 12C Spider will offer peace of mind knowing that, on returning to McLaren, this same attention to detail is carried through to the Qualified programme.

McLaren technicians undertake a comprehensive bumper-to-bumper qualification check. This means that each new owner can be safe in the knowledge that their McLaren has been fully qualified and updated to the latest specification, so it is as good, if not better, than when it first left the McLaren Production Centre.

Further benefits offered through McLaren Qualified include:

Updated with the latest upgrades and software enhancements

McLaren Qualified is the only programme which can guarantee that every car is fully updated with the latest upgrades. As part of the multipoint checks, every 12C sold receives the latest 2013-specification updates. This means each car is presented with the upgrade in power of 25 PS, giving yet more vivid acceleration at track speeds with no loss in efficiency, while the latest calibration optimises the SSG transmission to further enhance responsiveness.

Tailor each and every car through MSO

Buying a McLaren through the Qualified programme allows owners the opportunity to further personalise their 12C or 12C Spider through preferential rates on the extensive range of bespoke options available through McLaren Special Operations (MSO). The upgrades are available to every customer up to four weeks from handover.

Minimum of two years comprehensive factory warranty and roadside assistance

As part of the reassurance that underlines the McLaren Qualified programme is a minimum of two years / unlimited mileage comprehensive factory warranty, covering parts and repairs, and two years McLaren roadside assistance. This service offers owners a direct contact to McLaren Automotive, and a dedicated service which will get you back on the road as quickly and efficiently as possible should there be a problem.

McLaren Qualified – an extension of the McLaren family

Every McLaren owner is given access to an array of opportunities and offers designed to make the ownership experience even more unique, and this extends to McLaren Qualified customers. Invitations include exclusive events, dedicated ‘Pure McLaren’ track days and visits to the McLaren Technology Centre, the global home of the McLaren Group.

Commenting on the launch of McLaren Qualified, McLaren Automotive’s Sales and Marketing Director, Greg Levine said: “The management and tight control of pre-owned vehicles is key to maintaining the exclusivity, customer experience and overall residual values of each McLaren. This is something that is important to us and, more crucially, our customers. Through the McLaren Qualified programme, we are ensuring that the pre-owned McLaren ownership experience is a unique journey, that provides owners with the knowledge and confidence that every pre-owned 12C or 12C Spider is sold to McLaren standards.”

To view the latest models available, and to find your Qualified McLaren, visit www.McLarenQualified.com.

Ends

Notes to Editors:

A selection of high resolution images to accompanying this release are available to download from the McLaren Automotive media site - http://www.media.mclarenautomotive.com.  

About McLaren Automotive:
McLaren Automotive is a British manufacturer of luxury, high-performance sports cars, located at the McLaren Technology Centre (MTC) in Woking, Surrey.

Following the company’s global launch in 2010, McLaren Automotive launched the groundbreaking 12C and 12C Spider and, in keeping with its plan to introduce a new model each year, recently unveiled the McLaren P1™ at the Paris Motor Show. The brand continues to expand, operating through a dedicated global network of retailers in every major automotive market.

McLaren Automotive Partners
To support the development, engineering and manufacture of its range of innovative and highly acclaimed sports cars, McLaren Automotive has partnered with world leading companies to provide specialist expertise and technology.  These include Akebono, AkzoNobel, ExxonMobil, Pirelli, SAP and TAG Heuer.

Designed for the track; Developed for the road
The connection between Formula 1 and road cars at McLaren is a natural process of experience, knowledge, principles and process transfer. Through the integration of 50 years of Formula 1 racing expertise and knowledge, and 20 years of heritage in producing landmark sports cars, McLaren Automotive designs, develops and builds the technologically advanced, groundbreaking and no compromise 12C and 12C Spider.

McLaren has pioneered the use of carbon fibre in vehicle production over the past 30 years, and since introducing a carbon chassis into racing and road cars with the 1981 McLaren MP4/1 and 1993 McLaren F1 respectively, McLaren has not built a car without a carbon fibre chassis.

Visit www.mclarenautomotive.com for more details.

Further information

Wayne Bruce

Head of Communications and Public Relations | McLaren Automotive Limited
Phone: +44 (0) 1483 261500
Mobile: +44 (0) 7768 132429
Email: wayne.bruce@mclaren.com

Dave Eden

Press Officer | McLaren Automotive Limited
Phone: +44 (0) 1483 262867
Mobile:+44 (0) 7500 857089
Email: dave.eden@mclaren.com
Twitter: www.twitter.com/DaveEden

Media website:
www.media.mclarenautomotive.com   
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Twitter: www.twitter.com/McLaren_GT   
YouTube: www.YouTube.com/McLarenAutomotiveTV

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